
THU 21.5.2026
8.00 – 23.00
Rautatieläisenkatu 3, Helsinki
eCom Summit & Awards is back in spring 2026!
Bigger and better than ever, eCom Summit & Awards will take over the conference wing at Messukeskus for the ultimate day of digital commerce.
Designed for digital commerce professionals and anyone eager to stay ahead of industry trends, the event offers a full day of inspiration, insights, and hands-on learning from the leaders shaping the future of e-commerce. And when the day winds down, we’ll come together to celebrate the industry’s successes at an unforgettable evening gala!
Seminar day
Join us for the Summit seminar day and hear from leading voices in digital commerce, including globally recognized brands. Connect with fellow attendees, expand your network, and schedule one-on-one meetings.
While the main language of the event is Finnish, international speakers will present their sessions in English.
Awards Gala
Feel the excitement at the Awards evening as we find out who the community has chosen to receive the industry’s recognition award, the Golden Thumb. Gather your team and come enjoy an event where we celebrate the community’s achievements together and lay the foundation for new ones. The previous event sold out, so be sure to grab your tickets quickly once they go on sale!
Evening event (Awards Gala) dress code: Black tie optional


Speakers
The event will feature insights from leading international and domestic experts in the field. The stage will showcase expertise from globally respected brands.

Rickard Lyko
CEO, Lyko
Lyko – the Nordics’ largest beauty community


Jenni Ahokas
CEO, Smuuti Skin
Fireside Chat: Key Elements of eCom Growth


Visa Friström
CEO, Kota Company
Fireside Chat: Key Elements of eCom Growth


Marjo Piirto
CEO, Nuvoo
Fireside Chat: Key Elements of eCom Growth

More Speakers will be announced soon!
Hosts and Performers
The eCom Awards gala will be hosted by star presenters and feature a headline act. Alongside the award presentations, the evening will offer entertainment and live music to set the celebration in motion and keep the atmosphere buzzing late into the night.

Katja Ståhl
Awards Gala Host

Kimmo Vehviläinen
Awards Gala Host

Elastinen
Artist
Verkkokaupan onnistujat palkitaan awards -gaalassa
Ehdota palkinnonsaajia tai hae itse ehdokkuutta 3. maaliskuuta mennessä!
Tickets for merchants
Merchant tickets are intended for companies that sell goods and services online. This ticket type is also suitable for nonprofit organizations, such as educational institutions and public sector entities.
Full Day
Early Bird
495 €
Price valid until 30.3.2026
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
- Access to the eCom Awards Gala
- Three-course dinner with accompanying drinks
Price stated without VAT (25,5%).
regular
545 €
Price valid until 30.3.2026
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
- Access to the eCom Awards Gala
- Three-course dinner with accompanying drinks
Price stated without VAT (25,5%).
Seminar day
Early Bird
375 €
Price valid until 30.3.2026
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
Price stated without VAT (25,5%).
regular
425 €
Price valid until 30.3.2026
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
Price stated without VAT (25,5%).
tickets for service providers
Merchant tickets are intended for companies that sell goods and services online. This ticket type is also suitable for non-profit organizations, such as educational institutions and public administration.
Seminar Day ticket
595 €
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
Price stated without VAT (25,5%).
full day ticket
795 €
- Access to the eCom Summit seminar day
- Access to the networking platform
- Lunch and coffee
- Access to the eCom Awards Gala
- Three-course dinner with accompanying drinks
Price stated without VAT (25,5%).
see moments from past years
Verkkokaupan parhaat palkittiin ecom summit & awards -gaalassa
Dermosil-brändillä tunnetuksi tullut Dermoshop Oy pokkasi eCom Awards -palkintogaalassa pääpalkinnon eli Vuoden Verkkokaupan tittelin. Ensimmäistä kertaa järjestetyssä gaalassa jaettiin palkintoja yhteensä 18 kategoriassa, ja voittajiin lukeutuivat myös mm. Fiksuruoka, Finnish Design Shop ja VIBAe.
liput tulossa myyntiin 12. marraskuuta, 2025
päivän AGENDA
8.00 Ovet aukeavat – Verkottumista
9.00 Tervetuloa eCom Summit & Awardsiin!
9.10 The Winning Formula: Mastering Competitive Advantage in the Tough E-Commerce Landscape, Peter G. Jørgensen, Co-founder & CCO, Boozt.com
09.45 Vuoden verkkokauppafinalistin esittely
09.50 Key Elements of Commercial Culture, Mikki Inkeroinen, Chief Technology Officer, Marimekko
10.20 Tauko – Verkottumista
10.45 Puheenvuoroja teemahuoneissa:
- Ovatko digiasiakkaat eri maissa erilaisia? Jaana Kurjenoja, Pääekonomisti, Kaupan liitto
- Ajaisitko katsastomattomalla autolla? Hyytyykö asiakkaan matka kassalle? Matias Kiesilä, Marketing and Sales Automation Manager, Paytrail
- Älä jää jumiin pelkkään taktiseen mainontaan – Näin tuet verkkokaupan ostopolkua videolla, Tapio Haaja, Development Director & Tuomo Sinkkonen, Video Commercial Manager, Sanoma
- Kestävämpää asiakashankintaa – ota askel taaksepäin, Noora Kahra, CMO & Ari Paksuniemi, Senior Advisor, Vilkas
11.15 Teemahuoneen vaihto
11.30 Puheenvuoroja teemahuoneissa:
- Logistiikan ulkoistuksella skaalautuvuutta ja tehokkuutta – myös kiertotalouden mahdollisuuksiin, Kalle Thessler, Head of Sales, Posti & Elina Gustafsson, Head of Circular Economy, Posti
- Digitaalinen ulkomainonta – Verkkokaupan tehokkain näyteikkuna, Tommi Fäldt, Account Director, Keskisuomalainen
- Verkkokaupan esteettömyysdirektiivi tulee kesäkuussa 2025 – oletko valmis? Terhi Tamminen, Founder & Liiketoiminta- ja kehitysjohtaja, Avaava
- Kampanjointi myyntikasvun veturina – Tapani Mustonen, Online Store Manager HalpaHalli Oy & Heli Kettunen, Product Manager, Svea
12.00 Lounastauko
13.00 Tervetuloa takaisin
13.05 Leveraging your data as a competitive advantage in the age of AI, Anna Carolina Wiklund, Capability Manager, IKEA
13.35 Vuoden verkkokauppafinalistin esittely
13.40 The Roadmap After Conversion Optimisation, Eetu Paloheimo, Principal Product Manager, Zalando
14.10 Tauko – verkottumista
14.35 Fireside chat: Kansainvälistymisellä kasvuun, Leevi Kangas, CEO, Dick Johnson, Laura Saarinen, CEO, Lilja the Label, Ilkka Rajakallio, Kaupallinen johtaja, Varuste.net
Keskustelun fasilitoivat Leevi Parsama ja Mika Syrenius
15.05 Vuoden verkkokauppafinalistin esittely
15.10 The Future of E-commerce, Benjamin Lang, Head of Northern Europe & Dach, Shopify
15.45 Lopetussanat
16.00 eCom Summit seminaaripäivä päättyy
illan agenda
18:30 Vieraat siirtyvät juhlatilaan
19:00 Tervetulosanat
19.10 Kolmen ruokalajin illallinen alkaa
19.45 Awards-gaala palkintotilaisuus käynnistyy
21.45 Illan esiintyjät
24.00 eCom Summit & Awards päättyy







































